Inspiring transformation.

Technical college helps to prepare students for the workforce. And it’s important that their lives be enriched throughout the time they spend in their careers.

That is what the Skills USA program is all about. We created a poster and video campaign with inspiring stories of alumni whose lives have truly changed. All underpinned by the program’s signature red jacket. It went so well, we teamed up with HP life and also created work that highlighted alumni who became entrepreneurs. Check it out.